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With so much commercially available music on the internet today it is very easy for ones’ perception to be skewed, particularly among the younger generation.
Big name artists such as Metallica, Pink, Coldplay and Robbie Williams greet you at every turn, not only on the sites of major distributors, but also in ads on a multitude of social networking sites. Make no mistake, I am in no way criticising these artists, they just sprung to mind. I actually happen to like them, despite being trapped in the rock music of 1972 as far as my taste in music goes. These artists are not only extremely talented but they have worked extremely hard for a long time to get where they are. There is no such thing as ‘overnight success.’
So where do lesser known or barely heard of artists fit into this picture? As far as the major distributors are concerned, they don’t. They are not making the distributor vast amounts of money so when such independent musicians puts their material up for grabs on the likes of iTunes and Amazon, etc, unless people in their droves download their mp3 and download it quickly, the artist may as well not be there.
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